Welcome to the Official Website of the Nomihiking Society of Japan

Nomihiking: the symbiotic marriage of light hiking and heavy drinking.

What is the History of Nomihiking?

Count Klaus-Ferdinand von Jebisu is generally credited with the discovery of Nomihiking toward the beginning of the Heisei era, following years of dedicated study into the seasonal customs of the Japanese people. Having in particular taken a keen interest in the popular native practice of sitting under blooming Prunus serrulata trees while drinking alcoholic beverages until an advanced state of inebriation was reached, he brilliantly hypothesized that this activity could be greatly improved by the crucial addition of mobility. Thus was born nomihiking.

Experimenting further with the concept, Count von Jebisu soon realised that the blossoming or, in fact, the trees altogether were superfluous components of the activity (although in his seminal essay Überlegungen über die Praxis der Stadtsnomiwanderung, he comments on the general desirability of a pastoral – rather than urban – setting, to fully revel in the deeply spiritual nature of the exercise). Over the course of the following decades, Count von Jebisu organised and took part in countless, increasingly popular Nomihiking events, bringing notoriety to the activity and insuring a lasting legacy that survived to our days, long after his untimely death from acute cirrhosis.

Founded shortly thereafter, and originally known as the “Tokyo Gentlemen’s Club for the Promotion of Nomihiking and Crack Smoking”, the Nomihiking Society of Japan was eventually renamed to its current more gender-inclusive, less controversial, appellation.

What are the benefits of Nomihiking?

Nomihiking has demonstrated beneficial health effects. While the walking helps improving leg muscles and cardio-respiratory fitness, carrying the necessary supply of alcoholic beverages promotes the development of upper-body strength.

Is Nomihiking dangerous?

Unlike its slightly more delicate companion activities: Nomiscubadiving and Nomiparagliding, Nomihiking can be enjoyed by all, at minimal risk for one's physical safety.

On rare occasions, less experienced Nomihikers have been known to run out of alcohol and find themselves stranded in inhospitable terrain, kilometres away from the nearest beer vending machine. To avoid such tragic accidents, make sure that your group always pack ample supplies of alcohol and carry an emergency flask of single-malt whisky on you at all times. For your safety and enjoyment, always nomihike in group.

While nomihiking, do not ever, under any circumstances, drink from mountain springs or other local source of water that would not have been sterilised by the addition of purified grain alcohol: the shock alone could kill you.

How much alcohol should I bring on my Nomihike?

Official NSJ Guidelines recommend a minimum of 70 g pure alcohol per person per kilometre, that is approximately 4 to 6 cans of beer (or half-a-litre distilled alcohol) per adult for a medium-length afternoon walk.

Competitive Nomihiking regulations require a blood alcohol content at .2 mg/dL (±.02 mg/dL) for at least 90% of the event duration.

The type and size of alcoholic container is usually left to the preferences of individual nomihiking participants, but the NSJ nonetheless recommends staying away from the 5-litre bottle of Shochu unless you are an experienced nomihiker.

Where can I practice Nomihiking?

From its start in the Kantō region of Japan, the Nomihiking Society of Japan now counts local branches in most major cities throughout the country. Most recently, a Kyoto chapter was opened on the occasion of the seasonal arrival of autumnal foliage, with many Nomihiking events already scheduled.

In Great Britain, the Royal Tit-Watching (Ornithological) Society of Britain acts as a pro tempore local surrogate to the International Nomihiking Society and regularly organises joint hiking, drinking and tit-watching events.